A few months ago, I was supposed to use Yahoo Site Explorer to check the backlinks to my website, but unfortunately, after the merger of Yahoo and Bing search engines, Yahoo Site Explorer closed. People generally hope that Bing’s Webmaster Center will provide some tools with similar features, but this hasn’t happened yet.
This led me to look for a new backlink finder that can be used to check backlinks to my website. After some digging and searching, I found some great backlink checkers that can be used to check backlinks pointing to your website.
1. Majestic SEO
Majestic SEO offers Majestic Site Explorer, it also includes a backlink finder and some tools that can help you identify the best backlinks, page references and domains for any website.
Majestic SEO also provides you with tools to monitor competitors’ link building patterns. This is especially useful for determining the most successful backlink building strategy.
However, Majestic SEO has one major drawback – it isn’t free. Depending on how many sites you want backlink intelligence, Majestic SEO offers different plans. Nevertheless, if you can afford the monthly fee, Majestic SEO is a good backlink finder.
2. Samurai market
Market Samurai enables keyword research and competition research and also gives us the number of backlinks to the website. Internally, Market Samurai uses Majestic SEO’s bulk backlink checker to check and summarize the backlinks pointing to your website.
If you are more interested in getting more detailed information about backlinks (e.g. the domain and page where the backlinks are placed), Market Samurai may not be that helpful. However, if you are just looking for the number of backlinks on your website, Market Samurai can serve your purpose well.
3. Open Site Explorer
Ever since Yahoo Site Explorer closed, Open Site Explorer has become my favorite backlink finder. Open Site Explorer allows me to check the backlinks on the website and filter them based on the source and destination of the backlinks.
In addition to the page and domain where the backlink is located, Open Site Explorer also provides detailed information about the anchor text used in the backlink, as well as details about the page authority and domain authority of the page, as well as the page and domain where the backlink is found information. This data is especially useful if you are researching a competitor’s website.
The free version of this backlink checker limits the amount and quality of the data you can see about backlinks. If you are conducting this research professionally, it may be worth investing in SEOMoz, the company that supplies Open Site Explorer. However, keep in mind that even the free version of Open Site Explorer is still the best free backlink finder, it can help me check the backlinks to the site.
4. Google Webmaster Central
Google Webmaster Central is another website where you can view backlinks to your website. The main disadvantage of this tool is that you can only use it to check backlinks to your own site. It does not provide any mechanism for researching backlinks from other people’s websites.
5. Use the Google search engine
One of the lesser known features of the Google search engine is that it can be used as a backlink checker to check backlinks pointing to your website. Suppose you want to search for all backlinks to the site, you can search for the term “link: site url”.
After considering all these options, Open Site Explorer is a backlink checker, which can help me check the backlinks to my website and competitor’s website at the lowest cost.